Tradition and craftsmanship – for us, these are not just selling points, and most definitely not myth. We are a family owned and operated business, run with conviction and passion for over four generations. We’ve been doing it simply for the sheer pleasure and enjoyment of our work. And because we have a very specific idea of what an outstanding beer must have: Character. We leave the cheap beer to the mass production industry. We don’t get bent out of shape over producing a few more hectoliters. On the contrary, we are a proud, yet not sooo small, private brewery in Upper Franconia. For centuries we have been calling Bamberg’s Wunderburg our home. Family-owned and firmly rooted in the region since 1895. Then, as now, committed to the Bavarian Purity Law of 1516. We enjoy our success, but always remain fully aware of our responsibility. We work with confidence in our age-old craft, and can therefore keep a clear head for the present. We are inquisitive and move forward with new ideas for the future. Because, when it’s all said and done, pairing the art of our brewing tradition with the sophistication modern technology (along with the occasional surprise) you can truly taste the difference in each of our nine Mahr’s beers.